Job Description
About the Role
We are seeking a seasoned Marketing Manager to join our leadership team at Wild Dreams Hospitality. As second-in-command to the Group Marketing Director, you will be responsible for driving strategic planning and hands-on execution across digital and traditional channels, ensuring cross-departmental alignment and direct revenue growth.
Key Responsibilities
- Develop annual and quarterly marketing strategies aligned with business goals.
- Translate high-level objectives into actionable plans with KPIs and budgets.
- Ensure cross-functional alignment across departments.
- Create and manage integrated content strategies across digital (social, email, web) and traditional (print, outdoor, PR).
- Oversee editorial calendars, production schedules, and agency collaborations.
- Maintain brand consistency across all touchpoints.
- Act as brand guardian, enforcing guidelines and compliance.
- Conduct audits, provide training, and update brand standards.
- Approve customer-facing communications.
- Build and execute direct booking and lead generation campaigns.
- Manage performance marketing (SEO, SEM, paid social, display).
- Optimise CRM, automation, and analytics platforms to improve ROI.
- Cascade marketing plans across teams and secure stakeholder buy-in.
- Ensure sales and operations are supported with aligned materials.
- Monitor implementation and address gaps.
- Track KPIs, budgets, and campaign performance.
- Produce reports, analyse data, and recommend optimisations.
- Benchmark against competitors and industry standards.
- Manage and mentor a small marketing team (2–5 people).
- Delegate tasks, conduct reviews, and foster collaboration.
- Recruit and onboard new team members.
Requirements
- 7–10 years in marketing, with at least 2 years in senior roles.
- Experience managing in-house marketing teams within hospitality (hotels, restaurants, leisure, travel).
- Degree or professional qualifications in Marketing/Business/Communications.
- Proven success in both digital and traditional marketing.
- Track record of driving direct channel revenue and lead generation.
- Strong skills in strategy development, execution, and stakeholder management.
- Expertise in brand management, content strategy, and performance marketing.
- Proficiency with CRM, automation tools, analytics platforms, and reporting.
- Knowledge of revenue management, email segmentation, and online reputation.
- Experience with PR/media agencies, event marketing, and sponsorships.
- Familiarity with procurement and vendor management.
How to Apply
Click the green “Go Apply” button below to apply directly online with the employer.
About Other Sales/Marketing Jobs in Gauteng
In Gauteng, the sales and marketing industry is generally thriving, with various sectors experiencing growth due to the country’s economic stability and increasing consumer demand. Typically, roles in this field require a combination of business acumen, communication skills, and technical expertise to drive revenue growth and build brand awareness. Commonly, companies in industries such as technology, financial services, and e-commerce employ sales and marketing professionals to achieve their objectives.
Salary ranges for sales and marketing positions in Gauteng can vary widely depending on factors like experience, company size, and industry sector. Generally, entry-level roles may fall within the R400 000 – R700 000 per annum range, while more senior positions can command salaries ranging from R1 million to over R3 million per year. However, it’s essential to note that these figures are broad estimates and actual salaries can differ significantly based on individual circumstances.
Common skills required for sales and marketing roles in Gauteng include a strong understanding of business principles, excellent communication and interpersonal skills, the ability to work independently and as part of a team, proficiency in CRM software and digital marketing tools, and analytical skills. Additionally, knowledge of industry-specific trends and market analysis is often valuable. Other essential skills may include leadership, problem-solving, and strategic thinking.
The sales and marketing field is commonly found in various industries, including financial services sector, technology industry, manufacturing sector, and e-commerce. These sectors require professionals who can effectively promote products or services, build customer relationships, and develop targeted marketing campaigns to drive growth and revenue.
Career progression for sales and marketing professionals in Gauteng often involves moving into senior roles such as team leader or manager, where they oversee multiple teams and projects. With experience, individuals may also have opportunities to transition into specialist roles like digital marketing manager or product launch coordinator.
This information provides general career guidance. Actual salaries and requirements vary by employer.
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