Johannesburg: Course Co-ordinator | Cape Wine Academy | Johannesburg posted by Managed People Solutions

About the Role

Are you passionate about wine, education, and building meaningful relationships? We’re on the lookout for a vibrant, motivated person to join the Cape Wine Academy in Johannesburg. As Course Co-ordinator, you will play a crucial role in developing and implementing effective sales and marketing strategies to achieve student numbers and sales targets.

Key Responsibilities

• Develop a course-specific sales and marketing strategy in conjunction with the team to create an effective push and pull strategy to achieve student numbers and sales targets as budgeted.
• Persuasive selling for all queries to guide and convince potential students and clients to book for courses.
• Actively advancing the sales pipeline to encourage sales.
• Detailed segmentation by channel, client, and student accompanied by strategic action plans to be implemented in targeted areas.
• Mapping of potential clients and students and possible leads, together with an action plan of executing on this.
• Effective relationship management is required with students and clients.
• Any queries are dealt with effectively and efficiently.
• Ensure timely and accurate communication of relevant information to both the CWA team and external stakeholders, including clients, prospective students, and partners.
• Effective management of all relevant incoming and acquired data, ensuring that relevant insights and learnings are drawn and put into action plans.
• Analysis of sales-out transactional data and industry data sources revealing wine consumption trends and consumer behaviour patterns.
• Ensure that value and volume sales targets are achieved per month, per quarter, per semester, and per year within budgeted margins.
• Annual budget planning and forecasting and tracking together with the principal.
• Weekly tracking of current sales vs. targeted sales.
• Ensure that the student journey is seamless, professional, and engaging from first contact.
• All incoming queries will be navigated based on the category of the query and in an efficient and effective manner.

Requirements

• 5 years administration experience
• 5 years experience within a customer service role
• 5 years Sales experience
• Valid Drivers license

Qualifications

• Tertiary Education: communication management, or customer relations.
• CWA Courses or other Wine Certification