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Midrand: Senior Content Writer UX and Marketing posted by Tower Group

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Job Description

About the Role

The Senior Content Writer (UX and Marketing) role at Tower Group is a unique opportunity for a seasoned content strategist to join our team. As a key member of the Product Design portfolio, you will be responsible for crafting clear, engaging, and sophisticated digital experiences that align with brand strategy and drive measurable results. With a deep understanding of UX principles, customer journeys, and marketing strategies, you will create content that resonates with users and enhances overall business impact.

Key Responsibilities

  • Develop and execute a comprehensive content strategy, incorporating UX writing principles to enhance user journeys and support business objectives.
  • Ensure all content aligns with brand identity, campaign themes, and creative direction.
  • Write and manage content for all marketing communications, including performance marketing adverts, emails, social media, printed collateral, press releases, and digital interfaces.
  • Craft user-centric UX copy (e.g., microcopy, error messages, CTAs) that enhances usability and guides users through intuitive and engaging experiences.
  • Optimise content with SEO and UX best practices to improve discoverability, accessibility, and user engagement.
  • Conduct technical audits to maintain high-quality content across platforms and ensure alignment with user needs.

Requirements

  • 3 years of experience in content strategy or a related field.
  • Strong understanding of UX principles and customer journeys.
  • Excellent writing and editing skills for digital content.
  • Ability to work collaboratively as part of a design team.

Qualifications

  • Bachelor’s degree in English, Communications, or a related field.

How to Apply

Click the green “Go Apply” button below to apply directly online with the employer.

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About Telecommunication Jobs in Gauteng

In the Gauteng province of South Africa, the telecommunication industry is a significant sector with a growing demand for skilled professionals. Typically, jobs in this field require a strong foundation in technology and communication principles. The general job market trend is towards increased adoption of digital technologies, driving innovation and growth in various industries.

Generally, salaries for telecommunication roles can vary widely depending on factors such as experience, company size, and industry sector. While it’s common to see salary ranges between R400 000 to R1 million per annum for senior positions, junior roles may fall within a range of R250 000 to R500 000 per annum. However, these are broad estimates, and actual salaries can fluctuate based on individual circumstances.

Common skills required for telecommunication roles in Gauteng typically include proficiency in programming languages such as Java or Python, experience with network protocols and architecture, knowledge of cloud computing platforms, and strong analytical and problem-solving skills. Many employers also value candidates with certifications from reputable bodies like the International Telecommunication Union (ITU) or the Institute of Electrical and Electronics Engineers (IEEE).

The telecommunication industry is a broad sector that encompasses various types of roles, including network engineers, telecommunications technicians, and IT project managers. Financial services sector, technology industry, manufacturing sector, and government departments often employ professionals in this field. In addition to working for well-established multinationals like Google or Microsoft, job seekers may also explore opportunities with local companies specializing in telecommunication equipment, services, or consulting.

For career development, many employers offer training programs, mentorship schemes, and professional certifications to help employees advance in their careers. Typically, senior roles require at least 5-10 years of experience, while junior positions often require recent graduates or individuals with relevant vocational training. Regularly updating skills through online courses, workshops, and industry events can also enhance job prospects in the telecommunication sector.

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This information provides general career guidance. Actual salaries and requirements vary by employer.



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