Job Description
- Plan and Forecast hotel revenue for rooms, F&B outlets and from various segments
- Create a work environment that is high in employee morale and provides constant learning & development and use the feedback from ESS to draw an action plan
- Develop systems and procedures that achieve higher cost efficiency and guest satisfaction
- Recruitment and Performance Appraisal/ Management of the staff in the department
- Develop & Implement the annual plan using the TBEM framework, linking the department’s objectives to the unit’s overall strategy
- Assist in developing the overall strategic direction for the relaunch and subsequent growth of the Hotel, adopting a total Revenue Approach.
- Prepare appropriate forecasting tools and strategies to visualize market scenario and develop long range plans
- Develop a means by which to continuously measure the program effectiveness as well as to track the trends in local marketplace and beyond, which would impact demand for the hotel
- Build an accurate and effective database of current and potential guests/accounts
- Maintain accurate and up to date information on competition’s performance, sales & marketing strategy etc
- Propose room/F&B pricing strategy in consideration with hotel’s market positioning, target customer and desired mix
- Develop a comprehensive market mix guideline and ensure sales as per those targets
- Identify key customer needs through formal research, survey, sales calls & meetings
- Implement revenue management techniques and ensure improved RevPAR
- Co-ordinate with the Front Office & F & B Manager regarding daily sales, VIPs, regulars and other guest requirements
- Co-ordinate with the Credits Manager on credit limits and outstanding from various guests/corporate
- Build relationships, network & maintain regular contacts with corporate and individual customers, bookers, media, hoteliers and socialites
- To determine, design and prioritise the relevant sales and marketing supportive activities, to achieve revenue/profit targets for all revenue generating departments
- Control the hotel’s distribution channels to ensure timely relevant and exciting information reaches its intended audience
- Identify key communities, plan various initiatives and co-ordinate the support activities.
- Ensures that you work in a safe manner that does not harm or injure self or others.
- To be involved with Health & Safety within the department. Ensuring compliance within the department and that Health & Safety directives are carried out.
- Anticipate possible and probable hazards and conditions and either correct them or take action to prevent them from happening.
- Ensure that the highest standards of personal hygiene, dress, uniform, appearance, body language and conduct maintained.
- Continuously endeavour to improve the department’s efficient operation, and knowledge of own job function.
- Oversee and co-ordinate the daily operations of the Reservation and Revenue Management function
Qualifications and Experience:
- Minimum 3 years sales experience in the travel / tourism / hotel industry
- Grade 12 Certificate
- Certificate or Diploma in Sales & Marketing or Hotel Management
- Valid Drivers Licence and vehicle for day to day travel / appointments
- 3 Years experience in a similar position
Knowledge & Skills:
- Computer literate (MS Office and Amadeus, S&C)
- Good communication skills
- Excellent writing and presentation skills on all levels and attention to detail
- Ability to work without supervision
- Ability to think creatively and generate original ideas
- Confidence and tenacity to pursue leads, overcome obstacles, and secure business
- Ability to work independently but also as part of a team
- Ability to work effectively under pressure, react quickly, and meet tight deadlines
- Goal orientated and results and target driven
- Ability to travel when required by the company
PLEASE NOTE ONLY SHORTLISTED CANDIDATES WILL BE CONTACTED.
How to Apply
Click the green “Go Apply” button below to apply directly online with the employer.
About Insurance Sales/Marketing Jobs in Western Cape
The insurance sales and marketing industry is a growing sector in Western Cape, South Africa, with a general upward trend in job opportunities. Typically, this field offers stable and rewarding careers for those who are passionate about understanding complex products and building relationships with clients. However, the job market can be highly competitive, especially in areas like Cape Town and Stellenbosch.
Generally, insurance sales and marketing professionals in Western Cape can expect to earn a salary range of R400 000 to R600 000 per annum, depending on factors such as experience, company size, and industry sector. However, please note that this is only a rough estimate, and actual salaries can vary widely based on individual circumstances.
Common skills required for insurance sales and marketing roles include strong communication and interpersonal skills, the ability to understand complex financial products, proficiency in Microsoft Office and CRM systems, and excellent analytical and problem-solving skills. Other essential skills include the ability to build rapport with clients, negotiate effectively, and adapt to a fast-paced environment. In some cases, a degree in a related field such as business or marketing may be advantageous.
The insurance industry sector is one of the largest employers of sales and marketing professionals in Western Cape, with many companies operating in areas such as financial services, technology, and manufacturing. Other industries that commonly hire for these roles include construction and real estate sectors. Typically, these roles require an understanding of the specific industry’s regulations and requirements.
For those interested in pursuing a career in insurance sales and marketing, there are several opportunities for career development and growth. Typically, professionals can expect to move into senior roles within 5-7 years of experience, or progress into specialist areas such as underwriting or risk management. Many companies also offer training and development programs to help employees enhance their skills and knowledge.
This information provides general career guidance. Actual salaries and requirements vary by employer.
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