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Johannesburg: Performance Marketing Manager posted by Ad Talent Africa

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Job Description

About the Role

We are seeking a Performance Marketing Manager to lead measurable growth through data-driven marketing while maintaining and strengthening brand visibility in our automotive sector business. As a hands-on marketer, you will be accountable for performance but also understand the importance of brand consistency and trust in driving long-term results.

Key Responsibilities

  • Own and execute the performance marketing strategy with a strong focus on lead generation and conversion
  • Plan, manage, and optimise paid media campaigns across Google, Meta, and other relevant platforms
  • Monitor and improve cost per lead, conversion rates, and return on marketing spend
  • Work on brand positioning, messaging, and creative direction to ensure consistency across channels
  • Oversee website performance, user journey, and conversion optimisation
  • Implement and refine SEO and local search strategies to grow organic demand
  • Ensure effective lead flow into CRM systems and strong collaboration with sales
  • Track, analyse, and report on marketing performance, using insights to guide decisions
  • Manage marketing budgets and agency or supplier relationships where applicable

Requirements

  • Proven experience in performance marketing, digital marketing, or growth-focused roles
  • Strong hands-on experience with paid media and analytics
  • Understanding of brand fundamentals and how branding supports performance
  • Experience managing full-funnel marketing activity
  • Analytical, results-driven mindset with attention to detail
  • Ability to balance short-term performance goals with longer-term brand impact
  • Strong communication, organisational, and stakeholder management skills

Qualifications

No formal qualifications are required for this role.

Salary & Benefits

Salary details will be discussed during the interview process.

How to Apply

Click the green “Go Apply” button below to apply directly online with the employer.

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About Automotive Service Jobs in Gauteng

The automotive service industry is a significant sector in Gauteng, South Africa, with a diverse range of job opportunities available. Typically, the demand for skilled technicians and mechanics remains high due to the growing need for vehicle maintenance and repair services. Generally, this industry tends to be cyclical, with fluctuations in employment rates influenced by factors such as new car sales, economic conditions, and global trends.

In terms of salary expectations, it’s common for automotive service professionals to earn a competitive income, generally ranging from R400 000 to R700 000 per annum, depending on factors such as experience, company size, and industry sector. However, please note that actual salaries may vary widely, and this range is intended only to provide a broad estimate. For example, entry-level technicians may start at the lower end of this range, while senior managers or owners of independent repair shops may earn significantly more.

Common skills required for automotive service roles include mechanical aptitude, problem-solving abilities, excellent communication skills, and the ability to work well under pressure. Typically, a valid driver’s license and relevant technical qualifications are also essential. In some cases, industry-specific certifications or training programs may be beneficial for career advancement. Additionally, many employers place a strong emphasis on teamwork and customer service, so being able to build relationships with colleagues and clients is also highly valued.

The automotive service industry is often associated with various sectors, including the manufacturing sector, where vehicles are assembled and repaired, as well as the financial services sector, where vehicle insurance and financing are offered. The technology industry also has a significant presence in Gauteng, with many companies specializing in automotive electronics and software solutions. In general, automotive service professionals can find employment opportunities in a variety of settings, from independent repair shops to large dealership groups.

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For career development, it’s common for automotive service professionals to progress through the ranks, starting as technicians or mechanics and moving into supervisory or management roles over time. Additionally, many employers invest in training and development programs to enhance skills and knowledge, which can be a valuable way to advance one’s career.


This information provides general career guidance. Actual salaries and requirements vary by employer.



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