Job Description
About the Role
We are seeking an experienced Digital Commerce & Online Sales Specialist to drive online revenue growth and traffic launch for our company. This is a hands-on, execution-focused role that requires strong technical, commercial, and project management skills. The ideal candidate will have a proven track record in ecommerce, digital commerce, performance marketing, or online sales, with a solid understanding of ecommerce growth levers.
Key Responsibilities
- Drive Online Revenue & Traffic Launch: Manage and optimise paid search and shopping campaigns focused on profitable sales
- Monitor product feeds and ensure ecommerce data quality supports strong campaign performance
- Own analytics and tracking accuracy, ensuring all conversions and key events are reliably measured
- Work closely with marketing and creative teams to align ads, landing pages, and promotions to customer intent
- Improve Conversion & Sales Performance: Continuously improve conversion rate, average order value, and repeat purchase behaviour
- Analyse and optimise the full ecommerce journey from first click through checkout and post-purchase
- Plan and execute promotional activity including seasonal offers, bundles, upsells, and clearance initiatives
- Identify opportunities in product presentation, onsite merchandising, pricing visibility, and user experience
- Take day-to-day ownership of ecommerce platforms (experience with WooCommerce, Magento, Shopify or similar)
- Ensure platforms remain fast, stable, SEO-friendly, and conversion-optimised
- Translate commercial requirements into clear instructions for developers and technical partners
- Coordinate updates, releases, and improvements with proper testing and tracking validation
- Support the growth and adoption of a digital ordering portal for trade customers
- Collaborate with sales teams to prioritise portal features that reflect real buyer needs
- Help optimise workflows such as pricing visibility, bulk ordering, reordering, and account access
Requirements
- 35 years experience in ecommerce, digital commerce, performance marketing, or online sales
- Strong hands-on experience with Google Ads, GA4, Google Tag Manager, and product feeds
- Confident managing or supporting an ecommerce platform
- Solid understanding of ecommerce growth levers, including CRO, SEO fundamentals, merchandising, tracking, and promotions
Qualifications
- Formal education/certifications not specified
Salary & Benefits
- Salary details not specified
How to Apply
Click the green “Go Apply” button below to apply directly online with the employer.
About Marketing / advertising / PR Jobs in Gauteng
In Gauteng, the marketing, advertising, and public relations (PR) landscape is constantly evolving, with a strong emphasis on digital media and innovative storytelling. Typically, job seekers in this field can expect to find opportunities across various industries, including technology, financial services, manufacturing, and retail. Generally speaking, these roles offer a dynamic work environment that combines creativity, strategic thinking, and analytical skills.
When it comes to compensation, salaries for marketing, advertising, and PR professionals in Gauteng are generally within the R500 000 – R1 million per annum range, although this can vary significantly depending on factors such as experience, company size, industry sector, and specific job requirements. Typically, senior roles or those in larger companies tend to command higher salaries. However, it’s essential to note that these figures are only a rough guide, and actual salaries may differ based on individual circumstances.
Common skills required for marketing, advertising, and PR professionals include proficiency in digital marketing tools such as Google Analytics and Adobe Creative Suite; excellent writing, communication, and presentation skills; the ability to develop and implement effective campaigns across multiple channels; strategic thinking and problem-solving skills; and a strong understanding of market trends and consumer behavior. Other essential skills often include project management, budgeting, and team leadership capabilities.
Industry sectors that commonly employ marketing, advertising, and PR professionals include technology, financial services, manufacturing, retail, and tourism. These roles can also be found in non-profit organisations and government entities. Typically, companies in these industries require professionals who can develop and execute marketing strategies, create engaging brand experiences, and manage public relations initiatives.
Career development opportunities for marketing, advertising, and PR professionals are numerous. Often, entry-level positions serve as a launching pad for more senior roles, such as account manager or creative director. Senior professionals may pursue leadership positions, start their own agencies, or transition into related fields like business development or sales.
This information provides general career guidance. Actual salaries and requirements vary by employer.
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