Bloemfontein: Student Advisor, Bloemfontein posted by Mirna Butler Recruitment

Our client is seeking a dynamic and target-driven Student Advisor to join their team in Bloemfontein. The successful candidate will be responsible for promoting the institutions educational programmes, building and maintaining relationships with prospective students, schools, and corporate clients, and driving student registrations. This role is ideal for a confident and professional individual with strong sales, communication, and relationship-building skills who is passionate about education and helping students achieve their academic and career goals.

Minimum requirements

• Matric
• Certificate or Diploma in Sales and or Marketing (beneficial)
• Minimum of 2 – 3 years’ experience in sales and marketing
• Fluent in Afrikaans and English
• Valid driver’s license and own vehicle
• Proficient in Microsoft Office Suite
• MUST be willing to travel

Skills required

• Excellent communication (verbal and written) and presentation skills
• Excellent time management skills
• Organisational and planning skills
• Excellent interpersonal relations skills
• Driven and assertive personality
• Analytical and conflict resolution skills
• Attention to detail
• Influencing and leadership skills
• Initiative
• Innovation and creativity
• Learning ability and motivation
• Mentoring and coaching
• Problem solving and decision making skills

Duties and responsibilities

School and client relations and business development:

• Require to build relationships with key people at schools, teachers, principles, parents and prospective students
• Schedule and complete presentations to grade 12 and 11 learners
• Create opportunity for first contact with learners from Grade 8 to 10
• Build relationships with funding and student loan organizations
• Address customer concerns and issues in a professional and timely manner

Database and lead generation:

• Responsible for booking school appointments with TOP FEEDER schools, present to Grade 11 and 12 learners. These bookings might be extended to earlier grades where and if required
• Generate and manage the data collection against a given target
• Generate no less than 60 – 80% of school learners in the allocated region
• Ensure quick delivery of information cards to the campus after a presentation to ensure quick feedback to leads with all of the company’s information
• Create events and opportunities that will ensure high lead conversion
• Create a customer service/customer experience programme on campus that will ensure customer retention and minimize cancellation
• Work closely with the campus team, student advisors, facilitators to ensure maximum attendance at events that will secure enrolments

Overall marketing and generate enrolments:

• Drive brand loyalty and execute marketing plans
• Book appointments with schools, teachers, prospects and parents
• Liaise with the student advisors as required for consultations and events
• Involved in the recruitment of the students for the next year intake
• Mining and contacting of the career database
• Scheduling appointments and consultations according to the school and campus targets set
• Contact with the database as required for events
• Work against strict activity and financial targets
• Keep in touch with the registered prospects once a month
• Registering and enrolling students monthly and quarterly against given targets
• Involved with awareness campaigns for the allocated region
• Attend and organize events on campus for example open days and open weeks
• Branding/ awareness and company representation when are where required, together with Campus and Senior management
• Marketing various school solutions in order to build sound school relations
• Attend trade shows and events to market product
• Overall awareness and presence at schools and events and region
• Overall promotion for the campus
• Create a experience for current students that will create a positive environment, referrals
• Devise marketing campaigns with the goal of increasing product awareness and increasing sales and profits
• Plan, organize, and execute marketing and sales programs
• Act as the point persons for outside, inside and partner sales teams
• Work closely with marketing teams to create programs
• Support all company initiatives, give actionable feedback, share best practices and serve as advocate and information source for company
• Effective lead generation through school relations
• Generate leads and secure sales
• Plan roadshows and enrolment drives at various distant locations
• Determine product and service value delivered throughout customer operations and effectively communicate value to customers to promote new applications and sales
• Improve forecast performance of business through thorough understanding of underlying demand assumptions
• Keep abreast of industry trends, competition, and new opportunities
• Develop field-marketing plans for improving sales and profitability
• Assist the team in planning and scheduling marketing campaigns, tradeshows, conferences, industry meetings
• Recommend innovative and creative marketing approaches for revenue growth
• Provide sales support and guidance to team for product positioning
• Monitor field-marketing programs regularly to evaluate the efficiency and effectiveness
• Be energetic and hardworking and should be able to communicate well with teachers, prospective students, current students and sponsors
• Research local competitors
• Record keeping of marketing workbook, stats and CRM
• Monitor and manage expenditures
• Recommend marketing techniques and tactics based on changing business demands

Remuneration

R 15 000 Cost to Company (Includes contribution to medical aid) + Commission

Company provides

• Company cell phone and laptop
• Fuel card for business related travel ONLY

Work hours

Monday – Friday: 08h00 – 16h30

Every second Saturday: 08h00 – 12h00

IMPORTANT:

• Applications close 26 June 2026
• Only applications submitted via the Ditto Jobs platform will be considered
• Only candidates who are shortlisted will be contacted
• No social media messages / comments will be responded to