Job Description
About the Role
As the voice and storyteller of Mama Shelter, you will craft compelling campaigns, shape our brand identity, and make sure our message resonates everywhere. At Mama, marketing isn’t just promotion — it’s emotion as our Marketing & Communication Manager, you will ensure Mama is seen, heard, and loved — by our team, our guests, and our partners.
Key Responsibilities
- Brand Guardian Extraordinaire: Protect Mama’s identity like a creative superhero
- Campaign Creator & Storyteller: Design and execute marketing campaigns that create excitement and drive business From seasonal activations to brand moments — you turn ideas into impact.
- Digital & Social Media Rockstar: Own Mama’s online presence Plan content, manage social media channels, and keep engagement high with bold, creative storytelling.
- Content & Experience Curator: Capture the magic of Mama through photos, videos, and experiences
- PR & Buzz Builder: Create noise in all the right places Manage media relations, influencers, partnerships, and press opportunities that keep Mama talked about.
- Collaboration Champion: Partner with Sales, F&B, and Operations to amplify activations and experiences Ensure marketing supports revenue while keeping creativity alive.
- Performance Tracker: Measure what matters Analyze campaign performance, digital engagement, and market trends to continuously improve results.
- Event & Activation Amplifier: Support events, launches, and happenings that bring Mama to life Make every activation visible, shareable, and unforgettable.
Requirements
- 4–6 years of marketing experience in hospitality, lifestyle, or luxury brands
- Equal parts creative thinker and strategic planner
- Live on social media and understand trends before they trend
- Natural storyteller who knows how to connect emotionally with audiences
- Thrive in fast-paced environments and love juggling multiple projects at once
- Collaborate effortlessly across teams and build strong relationships
- Organized yet imaginative — structure meets creativity
- Confident managing agencies, influencers, and creative partners
- Understand digital analytics and performance tracking
Qualifications
- Formal education/certifications (Bachelor’s, LLB, Matric, etc.)
How to Apply
Click the green “Go Apply” button below to apply directly online with the employer.
About Marketing / advertising / PR Jobs in Western Cape
The marketing, advertising, and PR industries in Western Cape offer a dynamic and competitive job market, with many multinational companies having a presence in the region. Typically, this field is in high demand due to the growth of e-commerce, digital transformation, and increasing consumer spending power. As a result, there are numerous opportunities for professionals in these roles to find employment.
Generally, salaries for marketing, advertising, and PR professionals in Western Cape can range from R400 000 to R800 000 per annum, depending on factors such as experience, company size, and industry sector. It is common for senior positions to command higher salaries, while entry-level roles may start at the lower end of this range. However, it’s essential to note that actual salary figures can vary significantly, and these ranges are only a broad guide.
Common skills required for marketing, advertising, and PR professionals in Western Cape include strong creative thinking, analytical skills, attention to detail, excellent written and verbal communication skills, ability to work under pressure, and proficiency in digital tools such as Google Analytics or Adobe Creative Suite. Typically, companies look for candidates with a degree in marketing, communications, or a related field, although experience and skills can often take precedence.
The technology industry, financial services sector, manufacturing sector, and tourism are just a few examples of industries that commonly employ marketing, advertising, and PR professionals. In these sectors, roles such as digital marketing specialist, brand manager, or media relations coordinator may be available.
Career development opportunities in this field are numerous. Typically, career progression involves moving into senior roles such as team leader or account director, where professionals can develop their skills further and take on more complex projects. Many companies also offer training programs and mentorship schemes to help employees progress in their careers. With experience, marketing, advertising, and PR professionals may also choose to pursue freelancing, starting their own agencies, or moving into leadership roles within larger organisations.
This information provides general career guidance. Actual salaries and requirements vary by employer.
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