Job Description
About the Role
The Product & Business Development Manager – Surgical role at Ultra Personnel is a critical position that drives product strategy, business development, and marketing execution across Surgical Endoscopy, Surgical Devices, ENT, and System Integration (SI) portfolios. The successful candidate will be responsible for translating market insights into strategic initiatives, supporting complex solution selling, and ensuring successful product positioning, innovation adoption, and integrated solution rollouts.
Key Responsibilities
- Manage the full product lifecycle from introduction to phase-out.
- Define product positioning, segmentation, and pricing strategies.
- Ensure alignment between global product strategy and local market requirements.
- Drive portfolio optimisation and product mix to maximize growth and profitability.
- Conduct detailed market analysis, segmentation, and opportunity identification.
- Monitor competitor activity, pricing strategies, and technological developments.
- Identify and develop new business opportunities, particularly in surgical innovation and integrated solutions.
- Develop robust business cases for new products, technologies, and SI solutions.
- Develop and execute comprehensive marketing plans aligned with commercial objectives.
- Drive targeted campaigns, promotions, and awareness initiatives.
- Coordinate and manage participation in congresses, workshops, and industry events.
- Partner closely with Sales Managers and Sales Representatives to support execution.
- Provide product training, tools, and technical support to the sales team.
- Support key customer engagements, particularly for complex capital and SI opportunities.
- Equip the sales team with effective value propositions and solution-selling capabilities.
- Support the development and commercialisation of integrated theatre solutions.
- Collaborate with technical, project management, and service teams to design and position SI offerings.
- Develop value-based propositions for hospital infrastructure and digital integration projects.
- Support rollout and implementation of SI solutions in collaboration with cross-functional teams.
- Lead and coordinate new product launches and rollouts.
- Drive adoption of innovative surgical technologies and digital solutions.
- Collaborate with global teams on pipeline products and innovation strategies.
- Ensure effective market entry and uptake of new solutions.
- Engage with surgeons, theatre teams, hospital management, and technical stakeholders.
- Build and maintain relationships with Key Opinion Leaders (KOLs).
- Support clinical education initiatives and workshops.
- Gather and translate customer insights into actionable strategies.
- Engaging with, building and maintaining relationships with the relevant clinical societies.
- Support accurate forecasting and demand planning.
- Ensure compliance with regulatory, quality, and company standards.
- Provide input into tender processes and strategic bids.
- Maintain reporting on product performance and market insights.
Requirements
- Degree in Medical Sciences, Biomedical Engineering, Marketing, Business, or related field, or equivalent relevant experience.
- Postgraduate qualification in Business Management, Marketing, or MBA advantageous.
- Relevant clinical or technical certifications advantageous.
- Minimum 5–8 years’ experience in medical devices, healthcare marketing, or product management.
- Experience within surgical endoscopy, surgical devices, ENT, or related fields highly advantageous.
- Demonstrated experience in capital equipment and solution-based offerings.
- Proven track record in product lifecycle management, go-to-market strategy, and product launches.
- Experience in supporting complex, multi-stakeholder sales environments.
- Exposure to system integration, digital health, or hospital infrastructure projects advantageous.
- Strong understanding of operating theatre environments and surgical workflows.
- Knowledge of integrated theatre systems and hospital infrastructure (System Integration – SI).
- Ability to travel nationally to support product launches, training, and customer engagement.
Salary & Benefits
Salary information not provided
How to Apply
Click the green “Go Apply” button below to apply directly online with the employer.
About Other Sales/Marketing Jobs in Gauteng
In Gauteng, the sales and marketing industry is generally thriving, with various sectors experiencing growth due to the country’s economic stability and increasing consumer demand. Typically, roles in this field require a combination of business acumen, communication skills, and technical expertise to drive revenue growth and build brand awareness. Commonly, companies in industries such as technology, financial services, and e-commerce employ sales and marketing professionals to achieve their objectives.
Salary ranges for sales and marketing positions in Gauteng can vary widely depending on factors like experience, company size, and industry sector. Generally, entry-level roles may fall within the R400 000 – R700 000 per annum range, while more senior positions can command salaries ranging from R1 million to over R3 million per year. However, it’s essential to note that these figures are broad estimates and actual salaries can differ significantly based on individual circumstances.
Common skills required for sales and marketing roles in Gauteng include a strong understanding of business principles, excellent communication and interpersonal skills, the ability to work independently and as part of a team, proficiency in CRM software and digital marketing tools, and analytical skills. Additionally, knowledge of industry-specific trends and market analysis is often valuable. Other essential skills may include leadership, problem-solving, and strategic thinking.
The sales and marketing field is commonly found in various industries, including financial services sector, technology industry, manufacturing sector, and e-commerce. These sectors require professionals who can effectively promote products or services, build customer relationships, and develop targeted marketing campaigns to drive growth and revenue.
Career progression for sales and marketing professionals in Gauteng often involves moving into senior roles such as team leader or manager, where they oversee multiple teams and projects. With experience, individuals may also have opportunities to transition into specialist roles like digital marketing manager or product launch coordinator.
This information provides general career guidance. Actual salaries and requirements vary by employer.
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