Job Description
About the Role
Deka Minas (Pty) Ltd is seeking a dynamic and strategic Marketing Manager to lead our marketing efforts in the real estate sector. The ideal candidate will be responsible for planning, developing, and executing marketing strategies that drive brand awareness, generate quality leads, and support property sales and leasing objectives.
Key Responsibilities
- Develop and implement strategic marketing plans for residential and commercial real estate projects.
- Create and manage digital marketing campaigns (social media, email, PPC, SEO, etc.) to drive qualified traffic and generate leads.
- Oversee the design and production of marketing collateral including brochures, flyers, presentations, and signage.
- Manage branding for properties across all platforms to ensure consistency and alignment with company objectives.
- Collaborate with the sales team to develop marketing materials that support sales goals.
- Plan and manage property launches, open houses, events, and exhibitions.
- Manage content creation for websites, social media platforms, newsletters, and blogs.
- Track, analyze, and report on the performance of marketing initiatives; optimize based on insights.
- Liaise with external agencies, designers, photographers, and media for campaigns and PR.
- Conduct market research, competitor analysis, and customer insights to guide strategy.
- Monitor marketing budget and ensure cost-effective use of resources.
Requirements
- Bachelor’s degree in Marketing, Communications, Business, or related field.
- 35+ years of experience in marketing, preferably within the real estate or property sector.
- Strong knowledge of digital marketing platforms and tools.
- Proficient in marketing analytics and performance tracking (e.g., Google Analytics, CRM systems).
- Exceptional project management and organizational skills.
- Excellent communication, copywriting, and interpersonal skills.
- Ability to multitask, manage deadlines, and lead a team or external collaborators.
- Creative flair with an eye for design and brand consistency.
Salary & Benefits
No salary information is provided in the original job description.
How to Apply
Click the green “Go Apply” button below to apply directly online with the employer.
About Other IT/Computer Jobs in Gauteng
The IT and computer industry is one of the most dynamic and growing sectors in Gauteng, with a thriving job market that offers a wide range of opportunities for career advancement.
In terms of salary ranges, IT professionals in Gauteng can expect to earn anywhere from R800 000 per annum for junior positions to over R2 million for senior executives. The average salary for software engineers is around R1.5 million, while data analysts can earn between R900 000 and R1.2 million. With experience and skills, IT professionals in Gauteng can expect significant salary increases, with some roles offering bonuses and benefits that can increase their overall remuneration.
To succeed in the IT industry in Gauteng, candidates need to possess a range of key skills, including programming languages such as Java, Python, and C++, as well as experience with databases, cloud computing, and cybersecurity. Strong problem-solving skills, attention to detail, and excellent communication skills are also essential for success in this field. Additionally, knowledge of ITIL (Information Technology Infrastructure Library) and Agile methodologies can be highly valued by employers.
Several major companies and industries in Gauteng are currently hiring IT professionals, including technology firms such as Microsoft, IBM, and Oracle, as well as banks and financial institutions like Standard Bank and Nedbank. The finance industry is also a significant employer of IT staff, with roles ranging from software development to data analytics and cybersecurity.
Career growth opportunities are abundant in the IT industry in Gauteng, with many companies investing heavily in employee training and development programs. With experience and skills, IT professionals can move into senior leadership positions or start their own businesses, while also pursuing further education and certifications. The Johannesburg Stock Exchange (JSE) is also a significant employer of IT staff, with roles ranging from software development to data analytics and cybersecurity.
Overall, the IT industry in Gauteng offers a wide range of exciting career opportunities for job seekers with the right skills and experience. With salaries that are competitive with those offered by major companies globally, there has never been a better time to pursue a career in this dynamic and rapidly evolving field.
This information provides general career guidance. Actual salaries and requirements vary by employer.
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