South Africa: Communication Specialist

About the Role

Planet Fitness is seeking a highly skilled Communications Specialist to strengthen our employer branding and image through effective verbal and written communication. As the internal and external face and voice of the organisation, you will play a crucial role in conveying company messages and information across diverse channels.

Key Responsibilities

• Develop and execute comprehensive communication plans and strategies aligned with company objectives.
• Monitor and analyse communication metrics.
• Collaborate with internal teams to ensure consistency in messaging and branding across all platforms.
• Assist in crisis communication strategies and response.
• Stay updated with industry trends and incorporate best practices into communication efforts.
• Draft and edit SMS/ Email messages and other communications to be sent to company members.
• Coordinate with various departments to gather necessary information for client communications.
• Ensure all communications adhere to company branding guidelines and are written in a clear, concise, and engaging manner.
• Manage the scheduling and delivery of SMS/ Email messages and communications to ensure timely distribution.
• Monitor and track the performance of SMS/ Email campaigns and communications to assess effectiveness.
• Collaborate with marketing, customer service, and other teams to align messaging and optimize communication strategies.
• Stay updated on industry trends and best practices in SMS/ Email communications and implement improvements accordingly.
• Maintain an organized system for archiving and retrieving past communications for reference and auditing purposes.
• Assist in developing communication strategies and campaigns aimed at improving client engagement and satisfaction.
• Write, edit, and produce a variety of communication materials for website content, ensuring accuracy, clarity, and consistency in messaging.
• Manage communication channels and platforms, including websites, social media, email newsletters, intranet portals, and multimedia channels, to engage and amplify key messages.

Requirements

• Qualification in Communications, Marketing, or a related field.
• Proven experience 2 to 5 years in a similar role, preferably in a customer-facing or marketing communications position.
• Excellent written and verbal communication skills with a keen eye for detail.
• Proficiency in drafting clear and effective messaging for SMS/ Email and other communication channels.

Qualifications

• Formal education/certifications (Bachelor’s, LLB, Matric, etc.) not specified.

Salary & Benefits

• Salary range not specified.