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South Africa: Head of Brand (CH1224) posted by Capital H Staffing and Advisory Solutions

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Job Description

About the Role

Our client, in the credit and payments industry, is seeking a commercially strong and customer-focused Head of Brand to lead the next phase of growth for +more Rewards. This role will own the performance and evolution of one of South Africa’s largest and fastest-scaling rewards programmes, helping them grow tracked revenue, deepen customer engagement, strengthen digital adoption, and unlock new value across the group.

Key Responsibilities

  • Lead the overall rewards strategy and growth agenda for +more.
  • Drive performance across tracked revenue, customer identification, member engagement, retention, and commercial value.
  • Shape customer journeys, CRM, and lifecycle programmes that improve participation and long-term customer value.
  • Grow digital engagement across the App and other channels, including utility-led and engagement-led experiences.
  • Work closely with their brands and operating companies to support loyalty-led acquisition, conversion, scan behaviour, and shared growth.
  • Use customer insights, analytics, and programme reporting to inform decisions and unlock new opportunities.
  • Identify and support new monetisation opportunities linked to customer engagement, partnerships, and the broader company ecosystem.
  • Manage a cross-functional operating model that brings together internal teams, specialist partners, and shared capabilities.
  • Manage the loyalty and rewards budget.

Requirements

  • Bachelor’s degree or diploma in Marketing, Copywriting, Digital Marketing, or a related field.
  • Minimum 8 years of relevant experience in Customer Lifetime Management Marketing, CRM, Loyalty programmes, Direct Marketing, Customer Relationship and growth Management, and Data Analytics.
  • At least 5 years in a functional leadership or management role.
  • Proven experience leading large-scale customer, rewards, or engagement programmes in a complex, multi-brand, and/or retail environment.
  • Experience working cross-functionally with analytics, testing, technology, digital, operations, and external partners.
  • Strong commercial acumen and an ability to translate customer strategy into measurable business outcomes.
  • Strong stakeholder leadership and the ability to influence across multiple brands and executive teams.
  • Experience in retail, multi-brand, or customer ecosystem environments will be highly advantageous.
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Qualifications

No formal education or certifications are specified.

How to Apply

Click the green “Go Apply” button below to apply directly online with the employer.

About Other Finance/Accounting Jobs in South Africa

In the realm of finance and accounting in South Africa, industry trends indicate a strong demand for professionals with expertise in financial management, analysis, and planning. Typically, roles in this sector involve supporting the financial performance of an organization, ensuring compliance with regulatory requirements, and providing strategic advice to senior management. Generally, career prospects are promising, particularly for those with advanced qualifications or relevant work experience.

Salaries for finance and accounting professionals in South Africa can vary widely depending on factors such as level of experience, company size, and industry sector. Typically, entry-level positions may start within the R200 000 – R350 000 per annum range, while senior roles can command salaries ranging from R800 000 to over R1 million per annum. However, these figures are broad and can fluctuate based on market conditions, company needs, and individual performance.

Common skills required for finance and accounting professionals in South Africa include proficiency in financial software such as SAP, Microsoft Excel, and accounting systems; analytical and problem-solving abilities; strong communication and interpersonal skills; attention to detail and organizational prowess. Other essential skills may include knowledge of tax laws and regulations, financial modeling, and data analysis.

The financial services sector, technology industry, and manufacturing sector are among the most common industries that employ finance and accounting professionals in South Africa. Financial services companies often require professionals with expertise in financial planning, risk management, and compliance. The technology industry demands professionals with experience in software implementation, cost analysis, and IT project management. Manufacturing sectors typically need accountants with knowledge of inventory management, supply chain optimization, and production planning.

View Job  Cape Town City Centre: Group Accountant

Career development opportunities for finance and accounting professionals in South Africa are generally good, with many companies investing in training and development programs to enhance their employees’ skills. Typically, career progression involves moving into senior roles, such as financial manager, controller, or chief financial officer, where professionals can take on more strategic responsibilities and contribute to the organization’s growth and success.


This information provides general career guidance. Actual salaries and requirements vary by employer.



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