Job Description
About the Role
WatersEdge Solutions is partnering with a fast-growing global HR tech business to recruit a creative and data-driven Associate Content Specialist. This role suits someone who enjoys experimenting with new formats, analysing performance data, and continuously refining content strategies to resonate with a B2B audience.
Key Responsibilities
- Write and publish blog content aligned to the content calendar and propose new ideas
- Optimise content for SEO and continuously improve performance through re-optimisation
- Own and manage social media presence across platforms like LinkedIn
- Experiment with content formats, messaging, and engagement strategies on social platforms
- Build and manage presence on community platforms such as Reddit, Quora, and industry forums
- Contribute to brand visibility across digital channels, including AI-indexed content sources
- Monitor performance using tools like GA4, HubSpot, and social analytics platforms
- Collaborate with sales and cross-functional teams to align messaging and content strategy
- Stay up to date with trends in B2B marketing, SEO, and content strategy
Requirements
- Strong writing ability across formats (blog, social, email, web)
- Passion for social media and brand building
- Working understanding of SEO fundamentals
- Curious, test-and-learn mindset with a data-driven approach
- Strong attention to detail and editing capability
- Good organisational and time management skills
- Ability to collaborate across teams and manage multiple projects
Qualifications
- Formal education/certifications not specified
Salary & Benefits
- Competitive salary and share incentive scheme
- Hybrid working environment with flexibility
- Generous leave policy and work-from-anywhere opportunities
- Monthly flexible benefits allowance
- Opportunity to shape brand presence in a high-growth global business
How to Apply
Click the green “Go Apply” button below to apply directly online with the employer.
About Online and Digital Media Jobs in Gauteng
In Gauteng, the online and digital media industry continues to experience significant growth, driven by increasing demand for digital solutions and online presence across various sectors. This has led to a thriving job market with numerous opportunities for skilled professionals. As a result, career seekers in this field can expect to find a diverse range of roles available, from creative and technical positions to management and leadership roles.
Salary expectations for online and digital media roles in Gauteng are typically broad, with varying levels of compensation depending on factors such as experience, company size, and industry sector. Generally, salaries range from R600 000 to R1,5 million per annum, although these figures can vary significantly. For example, senior roles or those in large corporations may command higher salaries, while entry-level positions or startups may offer more modest compensation.
Common skills for online and digital media professionals include proficiency in design tools such as Adobe Creative Suite, programming languages like HTML, CSS, and JavaScript, and experience with content management systems and social media platforms. Additionally, strong analytical and problem-solving skills are often required, as well as the ability to work collaboratively in a fast-paced environment.
Many industries commonly employ online and digital media professionals, including financial services sector companies, technology industry players, manufacturing sector firms, and e-commerce businesses. These roles can provide valuable opportunities for career advancement and professional growth.
Career development in online and digital media is often driven by ongoing education and training. Many professionals in this field pursue additional qualifications or certifications to stay up-to-date with the latest technologies and trends. With experience, they may move into leadership or management roles, overseeing teams of designers, developers, and project managers. Others may choose to specialize in specific areas, such as UX design, digital marketing, or social media strategy.
This information provides general career guidance. Actual salaries and requirements vary by employer.
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