Job Description
About the Role
Hire Resolve, a leading developer of 3D Doppler tracking radar technology and launch monitors designed to improve golf performance through precise, real-time data analysis, is seeking an SEO & Paid Media Specialist to transition audit insights into actionable strategies across organic search and paid advertising to meet core business objectives. As a remote specialist, you will work closely with the marketing team to ensure a unified brand voice and technical best practices.
Key Responsibilities
- Refinement: Execute and evolve the SEO strategy based on existing audits.
- On-Page: Optimize website content, meta tags, headings, and internal linking structures.
- Off-Page: Develop and manage a robust link-building strategy and backlink profile.
- Technical SEO: Oversee site health, including indexing, sitemap management, and crawlability, in collaboration with the web team.
- Google Ads: Manage Search, Display, and Shopping campaigns for the USA, UK, EU, and South Africa.
- META Ads: Drive conversions via Facebook and Instagram through advanced audience segmentation, creative testing, and campaign structuring.
- Optimization: Continuous performance analysis and A/B testing for all ad creative and copy.
- Stakeholder Management: Report directly to the VP of Marketing (US) for approvals and progress updates.
- Cross-Functional Alignment: Work closely with in-house design and marketing teams to ensure a unified brand voice and technical best practices.
- Performance Tracking: Present data-driven insights and KPI reports in periodic strategy meetings.
Requirements
- Experience: 35+ years of hands-on experience in SEO (Technical, On/Off-page) and Paid Media.
- Education: Degree/Diploma in Marketing or Communications (Preferred).
- Certifications: Google Ads, Google Analytics, or META Blueprint (Advantageous).
- Tools: Expert proficiency in SEMrush, Moz, Search Console, Surfer SEO, and GA4.
- Analytical: Ability to translate complex data into actionable digital growth.
- Strategic: Proven track record of managing multi-territory digital accounts.
- Proactive: A results-driven mindset with the ability to work independently and meet deadlines.
Qualifications
No formal education or certifications are mentioned in the original job description.
Salary & Benefits
The company agrees to pay a fee of R400.00 (ZAR) per hour, with fees calculated and paid monthly based on the submission of accurate timesheets.
How to Apply
Click the green “Go Apply” button below to apply directly online with the employer.
About Advertising/Media Sales Jobs in Western Cape
In the Western Cape, South Africa’s advertising and media sales industry is typically dynamic and competitive, with a demand for skilled professionals driving job growth. The sector often employs individuals with expertise in marketing, communications, and business development to promote products and services to clients. As a result, career opportunities exist across various industries.
Generally, salaries for advertising and media sales roles in the Western Cape can range from R400 000 to over R800 000 per annum, depending on factors such as level of experience, company size, and industry sector. It’s essential to note that actual salaries may vary significantly due to these variables. Typically, entry-level positions tend to offer lower salaries, while senior roles or those in larger companies can command higher compensation.
Common skills required for advertising and media sales professionals include excellent communication and negotiation skills, a solid understanding of marketing principles, and the ability to build relationships with clients and colleagues alike. Other essential skills often include creativity, strategic thinking, analytical skills, and proficiency in CRM systems. Attention to detail, organisational abilities, and the capacity to work under pressure are also valuable assets.
Industry sectors commonly employing advertising and media sales professionals in the Western Cape include financial services sector, technology industry, manufacturing sector, and retail sector. These roles may involve working with various stakeholders, developing marketing campaigns, or providing account management support to clients.
Career development opportunities abound for those entering or already engaged in the advertising and media sales field. Typically, professionals can progress from entry-level positions to senior roles, such as account manager or business development manager, after gaining relevant experience and acquiring new skills. Specialisation in a particular industry sector or niche area can also lead to increased career advancement potential. With ongoing training and professional development, individuals in this field can expand their expertise and advance their careers accordingly.
This information provides general career guidance. Actual salaries and requirements vary by employer.
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