Cape Town: Outbound Sales Representative (FMCG) posted by Merand Corbett & Associates

About the Role

We are seeking a highly motivated and experienced Outbound Sales Representative to join our team in Cape Town. As an FMCG sales professional, you will be responsible for building strong relationships with customers, driving sales growth, and promoting our food products through product demonstrations and presentations.

Key Responsibilities

• Utilizing a consultative, relationship-based approach to secure orders and build long-term loyalty within an assigned territory.
• Build and nurture robust, long-term business relationships with current and prospective customers.
• Employ a consultative, relationship-based approach to understand specific client needs and preferences.
• Act as the primary point of contact to ensure customer satisfaction and repeat business.
• Drive consistent sales growth by identifying and capturing new business opportunities within the assigned territory.
• Manage the full sales pipeline, from lead generation to conversion, ensuring all sales targets are met or exceeded.
• Implement effective sales strategies to penetrate the informal market and increase brand presence.
• Supply management with oral and written reports on customer needs, problems, interests, competitive activities, and potential for new products and services.
• Maintain up-to-date records of customer interactions and sales activities.
• Serving as a vital feedback loop by reporting on competitive landscapes, customer pain points, and potential areas for service innovation.
• Conduct ongoing market research to stay informed about market trends, competitor activities, and consumer behaviour.
• Keep up to date with new products, market conditions, advertising, and promotional trends through the reading of relevant literature and consulting with the marketing department.
• Maintaining a high level of expertise regarding industry shifts, advertising trends, and new product developments to ensure a sophisticated sales delivery.
• Effectively promote our food products to potential and existing clients through product demonstrations and presentations.

Requirements

• A passion for understanding client needs and providing exceptional service.
• Strong communication and negotiation skills.
• Ability to work independently and navigate the challenges of the assigned market.
• Exceptional relationship-building and interpersonal skills
• Friendly, helpful, confident, humble, and team-oriented with strong emotional intelligence.
• Ability to operate in a competitive, high-pressure, dynamic retail environment.
• Strong communication skills (written and verbal) with the ability to influence and build trust.
• High accuracy, attention to detail, and strong administrative capability.
• Demonstrates integrity, ownership, resilience, and a willingness to go the extra mile.
• The ability to handle rejection and remain motivated in a target-driven environment.

Qualifications

National Senior Certificate (Grade 12) required. Diploma or degree in Sales, Marketing or Business Management preferred. A reliable vehicle and valid Driver’s License is required, and a willingness to travel within the assigned Representative Area. Proven experience of a minimum of 3 to 5 years in Sales roles, preferably within the FMCG or related industry. Experience in relationship-based selling and territory management.

Salary & Benefits

Not specified.

Note: The salary and benefits section was not mentioned in the original job description, so it has been left blank.