Cape Town Region: Marketing Manager – Western Cape division posted by Motus Corporation

Purpose: The role shall report to the Marketing Executive for Motus Retail. The Marketing Manager will be responsible for implementing and managing marketing initiatives across the Western Cape dealer network, including across digital platforms (Google and TikTok), customer journeys, and retail marketing initiatives. The division comprises traditional vehicle dealerships as well as the getWorth business. getWorth operates like a tech start-up within a retail environmentinnovative, agile and slightly unconventional. The role works across internal teams and agency partners to ensure marketing programmes are delivered effectively and consistently. The role will support the execution of divisional marketing strategies, working closely with dealerships, OEMs, and regional stakeholders to drive brand awareness, customer acquisition, and business growth. Were looking for a Marketing Manager who gets the brandsomeone who thrives in a fast-moving environment, embraces experimentation and brings the right balance of creativity, data and commercial thinking. This is an exciting opportunity for a marketer who enjoys building, improving and scaling modern marketing capabilities, while contributing fresh thinking and energy to the broader marketing agenda. Role Responsibilities: Drive Marketing Execution Lead the implementation of key marketing initiatives for all of the Motus Retail dealers in the Western Cape, including getWorth. Approximately 40% of the role will be focused on getWorth-related activities, with 60% dedicated to dealer management and regional dealer support. Ensure campaigns (including Facebook and radio) and programmes are delivered effectively and aligned to brand and business objectives. The candidate will partner with the regional sales team to drive outcomes. Support the rollout of national marketing priorities across marketing channels. Work closely with internal stakeholders to ensure marketing initiatives translate into meaningful commercial outcomes. Lead Digital Marketing & Customer Experience Oversee the performance and development of the digital ecosystem, including brand websites, digital platforms and customer journey touchpoints. Ensure digital channels deliver strong customer experience, UX and performance. Leverage data, analytics and marketing technology to continuously optimise digital marketing performance. Integrate Brand, Digital & Retail Marketing Work with the Retail Marketing Executive and operations to ensure alignment between Masterbrand strategy and the divisions marketing activity. Support the coordination of marketing activity across digital, retail and campaign channels to deliver cohesive brand experiences. Help identify opportunities to improve how marketing programs are executed across the organisation. Build Strategic Partnerships Manage relationships with key digital, media and technology partners, ensuring strong collaboration and high-quality delivery. Work with agencies and suppliers to bring innovative ideas, tools and platforms into the marketing ecosystem. Stay connected to emerging marketing, digital and consumer trends that can enhance marketing effectiveness. Support Marketing Team Development Contribute to building a strong marketing culture by mentoring and supporting team members across different levels of experience. Work collaboratively with marketing managers and specialists to strengthen capability, alignment and knowledge sharing. Encourage curiosity, experimentation and continuous improvement within the team. Ensure Operational Excellence Oversee digital marketing operations including campaign deployment, website performance, SEO, analytics and marketing platforms. Manage agency relationships, budgets and project timelines. Ensure strong governance, reporting and compliance across marketing initiatives. Experience & Background: 58 years marketing experience spanning brand, digital marketing and customer experience, ideally within fast-moving consumer, retail, ecommerce, technology or digitally driven businesses. Experience working within a retail or multi-location business environment, with an understanding of how national marketing strategies translate into regional or store-level execution. Experience with e-commerce marketing, brand management and retail tech company, advantageous. Strong understanding of modern marketing ecosystems, including digital platforms, analytics, performance marketing, customer journeys and marketing technology. Experience leading or managing teams, with the ability to guide and mentor talent across different levels of experience. Experience working with agencies, media partners and technology providers. Comfortable presenting marketing strategy, campaign performance and insights to senior leadership and Exco-level stakeholders. Automotive experience is not essential fresh thinking from other sectors is welcomed. Qualifications Undergraduate degree in Marketing, Business, Commerce or a related field. A postgraduate qualification in Marketing, Business or Strategy would be advantageous. Continuous learning in areas such as digital marketing, analytics, technology or leadership development would be beneficial. The Kind of Person Who Will Thrive in this Role A naturally curious marketer who enjoys exploring new ideas and approaches. Positive, collaborative and low ego. Comfortable working across both strategy and execution. Energetic, adaptable and motivated by delivering results. Someone who enjoys building strong relationships and contributing to a culture where great marketing can thrive.