Job Description
About the Role
We’re seeking a highly commercial and execution-focused Senior Growth Marketer to drive pipeline through sharp, account-based paid strategy in our fast-scaling global HR tech business. As a key member of our growth team, you’ll own paid account-based marketing across named target accounts, working closely with cross-functional teams to create measurable pipeline impact.
Key Responsibilities
- Own and execute ABM-led paid strategy across LinkedIn, Google, programmatic, affiliate, and retargeting channels
- Build and manage account-level measurement inside HubSpot and Salesforce
- Partner with growth engineering to ship AI-assisted workflows, enrichment pipelines, and creative production systems
- Brief SDRs on warming target accounts and campaign-driven account engagement
- Manage direct media buys with publishers, newsletters, and intent platforms using named account targeting
- Drive direct mail and personalised account-based experiences where they create pipeline movement
- Brief and launch landing pages, microsites, and 1:few ABM experiences with rapid turnaround
- Launch new experiments weekly and shut down underperforming campaigns quickly
- Report on paid-influenced pipeline rather than MQL volume
- Audit current paid activity and refine channel strategy for a challenger growth position
Requirements
- 4 years of experience in B2B paid marketing, ideally in SaaS
- Proven experience running true ABM campaigns with named accounts, multi-channel orchestration, SDR handoff, and account-level reporting
- Strong command of paid channels including LinkedIn, Google Search, Display, programmatic, and affiliate
- Strong data fluency and ability to use tools such as Clay, Apollo, ZoomInfo, or equivalent
- Confident using Claude or similar LLMs to build workflows and operational leverage
- Technical enough to brief a growth engineer and interpret implementation output
Qualifications
- Formal education/certifications (Bachelor’s, LLB, Matric, etc.) not specified in original description.
Salary & Benefits
- Competitive salary package
- Share incentive scheme
- Generous vacation policy
- Hybrid working model with flexibility and autonomy
- Four weeks work-from-anywhere policy
- Monthly flexible benefits budget
How to Apply
Click the green “Go Apply” button below to apply directly online with the employer.
About Marketing / advertising / PR Jobs in Gauteng
In Gauteng, the marketing, advertising, and public relations (PR) landscape is constantly evolving, with a strong emphasis on digital media and innovative storytelling. Typically, job seekers in this field can expect to find opportunities across various industries, including technology, financial services, manufacturing, and retail. Generally speaking, these roles offer a dynamic work environment that combines creativity, strategic thinking, and analytical skills.
When it comes to compensation, salaries for marketing, advertising, and PR professionals in Gauteng are generally within the R500 000 – R1 million per annum range, although this can vary significantly depending on factors such as experience, company size, industry sector, and specific job requirements. Typically, senior roles or those in larger companies tend to command higher salaries. However, it’s essential to note that these figures are only a rough guide, and actual salaries may differ based on individual circumstances.
Common skills required for marketing, advertising, and PR professionals include proficiency in digital marketing tools such as Google Analytics and Adobe Creative Suite; excellent writing, communication, and presentation skills; the ability to develop and implement effective campaigns across multiple channels; strategic thinking and problem-solving skills; and a strong understanding of market trends and consumer behavior. Other essential skills often include project management, budgeting, and team leadership capabilities.
Industry sectors that commonly employ marketing, advertising, and PR professionals include technology, financial services, manufacturing, retail, and tourism. These roles can also be found in non-profit organisations and government entities. Typically, companies in these industries require professionals who can develop and execute marketing strategies, create engaging brand experiences, and manage public relations initiatives.
Career development opportunities for marketing, advertising, and PR professionals are numerous. Often, entry-level positions serve as a launching pad for more senior roles, such as account manager or creative director. Senior professionals may pursue leadership positions, start their own agencies, or transition into related fields like business development or sales.
This information provides general career guidance. Actual salaries and requirements vary by employer.
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