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Johannesburg North: Senior Performance Marketing Specialist (Paid Search) posted by Communicate Finance

Job Description

What You’ll Be Doing: 
Taking full ownership of paid search accounts, from setup to ongoing optimisation
Improving campaign efficiency through continuous testing, optimisation, and refinement
Interpreting performance data to uncover insights, trends, and growth opportunities
Presenting performance results and strategic recommendations clearly to clients
Writing highimpact ad messaging aligned to performance goals
Managing and forecasting budgets with ROI as the primary success metric
Using analytics and firstparty data to guide smarter decisionmaking
Balancing multiple accounts and priorities in a deadlinedriven environment

What We’re Looking For: 
At least 2+ years’ experience managing Google Ads accounts independently
Strong working knowledge of Google Ads, GA4, Ads Editor, and Business Profiles
Google Ads certification (required)
Confident handling budgets, performance analysis, and optimisation strategies
Comfortable working with CRM data and understanding conversion pipelines
Strong written and verbal communication skills when engaging with clients
Naturally analytical, detailoriented, and solutionsfocused
Able to stay calm, structured, and effective under pressure
Experience with Microsoft Ads is advantageous, but not essential

Why This Opportunity: 
Work alongside highly experienced paid media professionals
Exposure to advanced performance marketing practices and frameworks
Ongoing learning within a performancedriven environment
A role with real ownership, autonomy, and client impact

REF: CTD000441.
 
 
Let us assist you with your Digital career!

How to Apply

Click the green “Go Apply” button below to apply directly online with the employer.

About Online and Digital Media Jobs in Gauteng

In Gauteng, the online and digital media industry continues to experience significant growth, driven by increasing demand for digital solutions and online presence across various sectors. This has led to a thriving job market with numerous opportunities for skilled professionals. As a result, career seekers in this field can expect to find a diverse range of roles available, from creative and technical positions to management and leadership roles.

Salary expectations for online and digital media roles in Gauteng are typically broad, with varying levels of compensation depending on factors such as experience, company size, and industry sector. Generally, salaries range from R600 000 to R1,5 million per annum, although these figures can vary significantly. For example, senior roles or those in large corporations may command higher salaries, while entry-level positions or startups may offer more modest compensation.

Common skills for online and digital media professionals include proficiency in design tools such as Adobe Creative Suite, programming languages like HTML, CSS, and JavaScript, and experience with content management systems and social media platforms. Additionally, strong analytical and problem-solving skills are often required, as well as the ability to work collaboratively in a fast-paced environment.

Many industries commonly employ online and digital media professionals, including financial services sector companies, technology industry players, manufacturing sector firms, and e-commerce businesses. These roles can provide valuable opportunities for career advancement and professional growth.

Career development in online and digital media is often driven by ongoing education and training. Many professionals in this field pursue additional qualifications or certifications to stay up-to-date with the latest technologies and trends. With experience, they may move into leadership or management roles, overseeing teams of designers, developers, and project managers. Others may choose to specialize in specific areas, such as UX design, digital marketing, or social media strategy.


This information provides general career guidance. Actual salaries and requirements vary by employer.



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