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Johannesburg North: Paid Media Specialist (Google Focused) posted by Communicate Finance

Job Description

Responsibilities:
Build, expand and continuously refine campaigns across the Google Ads suite, ensuring every piece of work meets a high-quality bar and is delivered on schedule
Dive into performance data across Google platforms, draw actionable conclusions, and package insights into concise client reports and face-to-face discussions
Maintain effortless, confident communication with clients – both in writing and verbally – centred on account health, strategic direction and growth opportunities within Google’s paid ecosystem. Regular client contact is a core part of this position
Let data lead the way: make informed optimisation calls every day, constantly sharpening campaign efficiency and maximising return on ad spend
Write punchy, high-converting ad copy and exercise sound commercial judgement when managing budgets, forecasting spend and measuring ROI

Skills & Experience (Not negotiable):
Minimum 4 years of hands-on experience managing campaigns within Google Ads
Current Google Ads Certification
Genuine proficiency across the Google toolkit:
Google Ads (Search, Display, Shopping/Performance Max)
Google Analytics 4 (GA4)
Google Business Profile
Google Ads Editor
Working knowledge of Microsoft Ads would be a bonus.
Strong grasp of first-party data strategies and practical experience connecting Google Ads accounts to CRM environments.

 
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About Online and Digital Media Jobs in Gauteng

In Gauteng, the online and digital media industry continues to experience significant growth, driven by increasing demand for digital solutions and online presence across various sectors. This has led to a thriving job market with numerous opportunities for skilled professionals. As a result, career seekers in this field can expect to find a diverse range of roles available, from creative and technical positions to management and leadership roles.

Salary expectations for online and digital media roles in Gauteng are typically broad, with varying levels of compensation depending on factors such as experience, company size, and industry sector. Generally, salaries range from R600 000 to R1,5 million per annum, although these figures can vary significantly. For example, senior roles or those in large corporations may command higher salaries, while entry-level positions or startups may offer more modest compensation.

Common skills for online and digital media professionals include proficiency in design tools such as Adobe Creative Suite, programming languages like HTML, CSS, and JavaScript, and experience with content management systems and social media platforms. Additionally, strong analytical and problem-solving skills are often required, as well as the ability to work collaboratively in a fast-paced environment.

Many industries commonly employ online and digital media professionals, including financial services sector companies, technology industry players, manufacturing sector firms, and e-commerce businesses. These roles can provide valuable opportunities for career advancement and professional growth.

Career development in online and digital media is often driven by ongoing education and training. Many professionals in this field pursue additional qualifications or certifications to stay up-to-date with the latest technologies and trends. With experience, they may move into leadership or management roles, overseeing teams of designers, developers, and project managers. Others may choose to specialize in specific areas, such as UX design, digital marketing, or social media strategy.


This information provides general career guidance. Actual salaries and requirements vary by employer.



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Posted in Jobs in Central Johannesburg, Jobs in Gauteng, Jobs in Johannesburg North, Jobs in South Africa

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